IJSSE - International Journal of Social Sciences and Entrepreneurship Upcoming Journals: International Journal of Innovation and Management (IJIM), International Journal of Engineering and Architecture (IJEA) & International Journal of Science and Agriculture | IJAE, IJEF & IJHRP Call for Papers - Forthcoming Issue (Decemer 2014). Submission deadline: 25th December 2014 |

No images

United States United States
Your Time

User Statistics Info
IJSSE is one of the leading International Journals by User Statistics!

Login Form

IJSSE Newsletter Form
Full Names *
E-mail Address: *
Country *
PDF Print E-mail




Puruo Emmanuel Naleku

School of Business and Social Studies

Jomo Kenyatta University of Agriculture and Technology –Karen Campus


CITATION: Naleku, P, E. (2017) Influence of Corporate Social Responsibility Drivers On Performance Of Commercial Banks In Kenya: A Survey Of Selected Commercial Banks In Kajiado North Sub-County. International Journal of Economics and Finance. Vol. 6 (10) pp 21 - 33




The study sought to analyze the drivers of Corporate Social Responsibilities on Performance of Commercial Banks in Kenya. Corporate Social Responsibility is basically what an organization does to positively influence the society in which it exists. It could take the form of community relations, volunteer assistance programs, healthcare initiatives, special education/ training programs and scholarships, preservation of cultural heritage and beautification of cities and towns. Examine the possible recommendations that could be employed by commercial banks to enhance effectiveness of the CSR drivers they undertake. A descriptive survey was undertaken, focusing on selected commercial banks in Kajiado North Sub-County. A representative sample of five (5) commercial banks and 21 respondents (30 percent) of the whole population were selected to participate in the study. Primary data was collected with the aid of semi-structured questionnaires that were administered by hand delivery. After data collection, data analysis tools used in the research was Excel and SPSS and was presented in form of graphs and tables. A summary of the findings from the analysis was done in line with the objectives of the study. Regression results reveal that meeting community needs, managing business risks and corporate image have a positive and significant relationship with the performance of commercial banks. This means that an increase in meeting community needs, managing business risks and improving corporate image may lead to a positive variation in performance of commercial banks in Kajiado North Sub-County. Based on the findings, the above study concluded that meeting community needs, managing business risks and corporate image influence positively performance of commercial banks in Kajiado North Sub-County.

Key Words: Corporate Social Responsibility, Commercial Banks, Performance;



Full Text PDF Format


Publication Disclaimer: The accountability of the article published in IJSSE journals is entirely of the author(s) concerned and not of the publisher/editor. The view expressed in the articles of any IJSSE journal is those of the contributors, and it does not essentially correspond to the views of the publisher/editor. It is responsibility of the authors to seek copyright clearance for any part of the content of the articles. The publisher/editor of IJSSE journals is not liable for errors or any consequences arising from the exercise of information contained in it.
Free counters!
IJSSE - International Journal of Social Sciences and Entrepreneurship | Copyright 2013 | All Rights Reserved  <