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INFLUENCE OF ENTREPRENEURIAL COMPETENCY ON SUSTAINABILITY OF TRADING MICRO AND SMALL ENTERPRISES IN NAIROBI COUNTY, KENYA

 

 

Gituma Caroline Kananu

College of Human Resource and Development, Jomo Kenyatta University of Agriculture and

Technology

P. O. Box 62000, 00200 Nairobi, Kenya

Corresponding Author email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it

 

 

Dr. Mutiso J.M.

College of Human Resource and Development, Jomo Kenyatta University of Agriculture and

Technology

P. O. Box 62000, 00200 Nairobi, Kenya

 

 

CITATION: Kananu, G., C. & Mutiso, J., M. (2018) Influence Of Entrepreneurial Competency On Sustainability Of Trading Micro And Small Enterprises In Nairobi County, Kenya. International Journal of Arts and Entrepreneurship. Vol. 7 (10) pp 1 - 19

 

 

ABSTRACT

 

The study sought to analyse the influence of entrepreneurial competency on sustainability of MSEs at Nairobi County, Kenya. Descriptive research design was adopted in this study. The target population of this study therefore was two hundred sixty four thousand, three hundred and fifty entrepreneurs who own and operate these enterprises within Nairobi County. Stratified random sampling technique was used to select the sample of 385 respondents. The study used questionnaires as the data collection research tool. A piloting test was conducted to test the quality of the questionnaire as well as respondents understanding of the research tool. The study employed both quantitative and qualitative methods of data analysis. Quantitative data analysis was in form of frequency tables and percentages which represented the most commonly used method for descriptive data presentation. Both descriptive and inferential statistics was used to determine the relationship between entrepreneurial competency and sustainability of trading micro and small enterprises in Nairobi County, Kenya. The study found that managerial competency, strategic competency, networking competency and technological competency is statistically significant in explaining sustainability of MSEs in Nairobi County, Kenya. The study therefore recommends that entrepreneurs of micro and small enterprises need to research on the best leadership style such as transformational along transactional leadership style that will improve managerial competency and adopt it; owners of the micro and small enterprises need to lay down clear vision and objectives of their organization, they can involve business consultants in laying them down to ensure they are achievable and also help them in developing clear ways of achieving them, this will ensure that the company/enterprise remains sustainable; entrepreneurs should adopt new technologies in the market which will help them keep up with the trend in technology, and it will help them to market and advertise their products. The study recommends replication of the study in other counties within the country to facilitate the generalization of the research findings. The study further recommends research to be done on the influence of entrepreneurial competency on sustainability of large enterprises in Kenya

Keywords: Managerial Competency, Networking competency, Strategic Competency, Technological Competency and Sustainability of SMEs.

 

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